Editing isn't just a service, it's a relationship between you and your authors. This relationship's first date, so to speak, isn't when you sign a contract but when you turn in a sample edit. A sample edit is a great opportunity to show off your editing prowess, professionalism, and personal connection to a potential project. But how can you really show your full range of skills within such a small space? And when are you giving away too much for free?

This 90-minute webinar will cover the three pillars of launching the client relationship: a deep, empowered idea of your ideal client and project niche; sample edits tailored to each editing service's scope and objective; and proposals designed to educate, impress, and convert. It will also touch on how to assess manuscripts to create accurate quotes, how to sell your authentic value, and how to say no for the sake of growth. You'll learn how to approach the sample edit process for different editing services and the seasons of your business's feast or famine cycle, and pick up some surefire methods for presenting your sample edit alongside your project quote in a proposal your client can't refuse.

Amber Helt (she/her) is a professional editor, writing instructor, and editor coach with over 10 years of experience working with traditional publishers and independent authors. She is the owner and managing editor of Rooted in Writing, an editorial agency that works with speculative fiction authors of all publishing paths to help their novels flourish in their competitive markets. Her editorial agency prides itself on strong client relationships and gardener-minded editing, where writers leave with not just a pruned manuscript but seeds to grow as authors in their next project. Amber was the chapter coordinator for the EFA's North Texas chapter for five years and loves sharing her knowledge with fellow editors. Amber has a BA in English creative writing with a certificate in historical linguistics.

This webinar originally aired on May 18, 2023.